Business Strategy
and Planning

Market Assessment

Marketing Strategy


Brand Strategy

Market Assessment

We work with organizations across a broad range of industry categories to conduct Market Assessments, for companies at different stages of their development. We have assisted organizations at the startup phase, and mature companies that are developing additional products and services to build out their portfolio to reach new markets, or to build additional revenue from their current customer portfolio. Our process incorporates a customized mix of secondary and primary research, financial analysis, competitor identification and analysis, and appropriate pricing models and their potential impact.

We frequently work with clients who have received funding from various development grants such as IRAP, venture capital providers, and other private and government funding providers.